Alegent Creighton Health was bought by Catholic Health Initiatives, and as a result could no longer support a major portion of their patient base because of an insurance conflict. CHI Health needed to work fast to calm the community. We created an image rebuilding campaign using the line "Restoring Faith in Health Care" as a way of playing off their religiously-driven care.
for: CHI Health
@: BVK
Role: AD, Designer,
with: Evan Stremke (CD/Writer)