St. Patty’s Day is usually associated with tiny, gold-hoarding Irishmen. But we figured with the lottery’s big ass jackpot, it might demand a bigger leprechaun to guard it. With a fun mix of live action characters and a magical CG world, we created a very memorable campaign to be proud of.
for: Oregon Lottery
@: R\West
Role: AD, Designer,
with: Taylor Siolka (CD/Writer)